Optimize Your Website

* Your site should have basic pages like Services, Locations, About, Contact, Blog and several others.

* For local business a Business Name, Address, Phone number should be listed on every page on the bottom or in the footer.

* Most pages should have at least 300-500 word article about your services with some trade specific keywords included in the text.

* Including links with anchor text to other pages on your site makes easier for visitors to navigate and also Google uses these links to understand what your website is about.

* The images on your website needs to be properly titled to reflect that you are local area business, also Geo Tagging is recommended.

* Your website should have some backlinks from other websites that are related to your industry. Getting other websites to link to you tells Google, that your site is credible and has trustworthy valuable information.

Just to recap what make your website rank higher is the age of your site, the content on your site and other related topic sites pointing links to your site pages.